Focused on long-term sustainable success?

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Empowering communities

We're building the capability of all charities through support, skills and sharing of knowledge.

It becomes a lot easier to have a positive impact in your community when you can seek advice and help from people with know-how and experience in answering the kind of questions you’ll face.

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Crowdfunder tools

As experts in online fundraising, Crowdfunder has put together a wealth of tools and resources to advise charities like yours around boosting your fundraising strategy; from raising your profile in the community to generating a big splash socially.

Jump to the right stage in your crowdfunding journey

Crowdfunding in 60 seconds

Got a minute to spare? Watch our 'how it works' animation. You'll get a brief overview of how crowdfunding works and what extra support, services and money that only Crowdfunder can give you.

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Planning your project

Creating your project

Running your project

Upcoming webinars

Our team regularly host live and interactive sessions to share all the tips and know-how you need to successfully raise funds.

Submit your question for our next webinar

Fill out the form below with your question and we'll answer it at our next webinar.

Your full name

Your email

Your project URL

Your question

Are you happy for your name to be read out during the webinar?

The Knowledge Library

Amongst the thousands of people working here at Aviva, there’s a wealth of knowledge across many subject areas – lots of which is relevant to running a charity or community group. We also have access to a vast pool of expertise through the partners we work with, such as British Red Cross, Foundation for Social Improvement and Business in the Community.

We want to put this rich source of experience and expertise to good use. So our Knowledge Library shares it with you through articles, videos, templates and checklists. Armed with this knowledge, you’ll be on track towards long-term sustainable success, empowered to thrive beyond the life of funding applications.

It’s an ever-growing resource – we’ll be regularly updating the library as we go, and if there’s a particular area you’d like to see covered, you can make a request by getting in touch with us at [email protected]

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Risk protection for community causes

The risks you face as a charity depend on your size and the nature of your activities. This means that identifying your key vulnerabilities and making decisions around how best to respond can vary greatly. Here you’ll find pointers on some of the most common challenges charities and community groups need to consider, from cybercrime guidance to crisis management procedures.

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Planning for the future

Three quarters of leaders of small and medium charities spend little or no time on long-term strategic planning. It can be hard to know where to start and tempting to brush planning aside in favour of more immediate concerns. So, to help you on the right path, this section houses helpful resources to guide you through; from taking the first steps to crafting a strategy for your organisation to planning for operational continuity.

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Skills for success

Have you considered what skills you might need to ensure a successful future? Whether it’s dealing with data, running workshops or visual design, here’s where you’ll find tutorials and guides to a lot of the upcoming skills and considerations needed to help your charity thrive. So why not unlock organisational efficiencies and explore the many possibilities of digital and innovation.

Download our free tools


We do all we can to empower our people to give back to their communities, so if you’re near one of our 12 UK offices, we’d love to hear how our ready and willing volunteers could lend a hand. Or, with such a wide range of skills and experience throughout the company, we may be able to help remotely with specialist expertise.

Tell us how we can help by filling out our volunteering opportunities form.

If you have any questions about volunteering opportunities at Aviva, please email [email protected]

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We have a number of International Coaching Federation (ICF) trained coaches who are excited to offer you their expertise, free of charge. Centred around thought-provoking conversational techniques, coaching can help you unlock your own potential by identifying conflict strategies, untapped resources and new ways to move forward. Get in touch at [email protected]

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